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Unlock your brand.

One Team. One Goal.

We operate as a seamless extension of your team. 

We are a group of highly specialized individuals- each offering unique value through investment in your brand equity and the goal of long-term sustainable growth. 

  • Paid Social
  • Paid Search
  • Email & SMS
  • Affiliate
  • Website Design
  • Digital Development

Why we’re the
right fit

Our tactics are data-driven, reactive to market trends, and hyper focused on maximizing ROAS – all while maintaining cohesive brand messaging through distinctive assets.

Your specialized team at G8A will be purposefully built to include a mix of passionate growth marketers and retail category experts.


Competitive Advantage

Our Merchandising team gives our media planners and media buyers a competitive edge.

The Superpower of Brand

Our unique creative process builds brand equity, which fuels sustainable performance while driving attributable growth.

The Path to Sustainable Growth

Our data-driven approach allows us to deliver your marketing to the right palace at the right time to generate attributable growth.

Meet our leadership

We’ve all sat in meetings, listening to consultants who promise more than they’ll ever deliver. While this may just be the nature of a sale, the consequences of unmet obligations for small businesses can be detrimental.

As a former owner of several e-commerce businesses, I know what it’s like to be pitched false promises and get stuck with the bill. It was my experience on the other side of things that led me to create Group 8A. After working with several digital marketing agencies that nearly drove my business into the ground, I realized there needed to be a new kind of digital marketing agency – one that put their bottom dollar on the line with their client .

Group 8A has always worked under this philosophy. That’s why in the beginning I preferred to only charge a percentage of sales, opposed to a flat rate, i.e., if you don’t grow – neither does Group 8A.

As a result of this customer first approach Group 8A has grown into one of the premier digital marketing agencies in New York City.

If you’d like to talk about how we could help you grow your online presence and increase conversions, reach out anytime, I’m looking forward to learning about your business.

Eric Samson

CEO & Founder

Eric Samson

CEO & Founder


VP of Strategy


VP of Creative



VP of Dev Ops

Bhavik Kotak

COO of G8A India

Karl Holzwarth

Director of Affiliate & Influencer

Our Partners