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3rd party credibility that works

Hands on director level
strategy and management

Always on optimizations
focused on incremental
revenue growth and efficiency

Market leader in supporting PR efforts and increasing earned
media success

Thrive in working with or in lieu of in-house / external PR

Experts in acquiring and amplifying
3rd party credibility content

Performance based pricing model

OUR CLIENTS:

0
%of Traffic

More than 60% of traffic from Top of Funnel sources

0
MONTHS

Average client relationship of current affiliate roster is 32.6 months

0
%in Affiliate

Driven revenue growth by more than 400% in affiliate sales over the last 12 months

Case Studies

Echelon Fitness is one of the leading players in the at-home connected fitness equipment industry. In 2019, Group 8A launched an affiliate program for Echelon Fitness, with the goal of capturing market share and growing direct sales. In its first year, the affiliate program grew to 20.6% of all site revenue. In year two, affiliate traffic increased 7X and affiliate-sourced revenue grew 4X, with the program accounting for 26.5% of all site revenue

The a ffiliate strategy leveraged Group 8A's mass media relationships to present Echelon as the #1 choice for at-home fitness equipment.

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Liverpool Los Angeles is an apparel brand that sells casual clothing and sportswear online and at specialty stores across the United States. In 2018, the company hired Group 8A to develop and manage its affiliate program. Liverpool Los Angeles wanted to efficiently balance cross-site shopping and encourage brand loyalty via direct-to-consumer sales, as well as out-perform industry and category benchmarks for top-of-funnel traffic and brand discovery.

Our team significantly improved top-of-funnel traffic to the Liverpool Los Angeles’ site by working closely with their PR agency to increase and monetize media coverage .

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  • Working with Karl and Group SA has been nothing more than a collaboration. They deeply care about their clients and are focused on mutual success for all parties involved. Their approach is positive. collaborative while focused on delivering results.

    AMY CHOI

    Head Of Brand Partnership

    AMY CHOI
  • While we can't always cover Karl's clients. I do always enjoy receiving his pitches. They are well thought out, concise and you can tell that he really takes the time to think about my time and needs before sending something along.

    DOUG MURRAY

    Journalist

    DOUG MURRAY
  • The team at Group BA bring a new twist to the affiliate marketing world. They work hard to come up with new and creative approaches and leave no stone unturned. It's always a pleasure!

    EHAB ZAHRIYEH

    Managing Editor - Commerce

    EHAB ZAHRIYEH
  • Working with Group 8A has always felt like a partnership. It is clear that they approach Affiliate partnerships with an appreciation for both the merchant and publisher perspective. I have no doubt that Group 8A will be the right partner to manage your company's Affiliate program.

    STEPHEN COLUMBUS

    Merchant Manager

    STEPHEN COLUMBUS
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