Ask Engine Optimization

Get named in AI answers

Our Ask Engine Optimization (AEO) Program

Our content-first approach gets your brand cited in the places Large Language Models (“LLMs”) like ChatGPT, Perplexity, etc. trust, ensuring you show up in answers where buying decisions happen. We secure coverage across publishers, roundups, forums, and reviews so your brand is referenced consistently and credibly. By staying top-of-mind with editors and content partners, we move quickly on opportunities and structure placements that compound value, fueling both visibility in AI answers and incremental revenue along the way.

Hands on director level strategy and management

Always-on optimizations focused on AI visibility and incremental revenue growth

Market leader in securing trusted citations and amplifying earned media in AI answers

Thrive in working alongside or in lieu of in-house/external PR teams

Experts in acquiring and amplifying content that trains AI to trust your brand

Performance-based pricing model

Performance Unlocked

THE RESULTS:
Echelon appeared in over 85% of top 10 results for targeted search terms in Google and was featured on prominent sites such as NY Post, Men's Journal, Digital Trends, and US Weekly in remarketing efforts.

THE CHALLENGE:

Echelon Fitness is one of the leading player in the at-home connected fitness equipment industry. Group 8A launched a content approach program for Echelon Fitness, with the goal of capturing market share and growing direct CPA IMPROVED sales. In its first year, revenue from content-led affiliates grew to 20.6% of all site revenue.

THE STRATEGY:

The strategy leveraged Group 8A's mass media relationships to present Echelon as a top choice for at-home fitness equipment. Our messaging was targeted at every step of the consumer journey, including:

Category Discovery (focusing on search terms such as "best at home smart bike")
Competitor Comparison (terms such as "Competitor X alternative")
Purchase Confirmation (terms such as "Echelon review")

32.2%CPA IMPROVED

6.9%ROAS IMPROVED

What Our Clients & Partners Say

Working with Group 8A has always felt like a partnership. It is clear that they approach Affiliate partnerships with an appreciation for both the merchant and publisher perspective. I have no doubt that Group 8A will be the right partner to manage your company's Affiliate program.

STEPHEN COLUMBUS

Merchant Manager

The team at Group 8A bring a new twist to the affiliate marketing world. They work hard to come up with new and creative approaches and leave no stone unturned. It's always a pleasure!

EHAB ZAHRIYEH

Managing Editor - Commerce

Working with Group 8A has been nothing more than a collaboration. They deeply care about their clients and are focused on mutual success for all parties involved. Their approach is positive. collaborative while focused on delivering results.

AMY CHOI

Head Of Brand Partnership

We met with many different agencies and the proposal from Group 8A's team was radically different from the rest. Their approach is extremely results-driven and quantified - every initiative has a goal and dollar value attached to it. In an environment where KPI's are somewhat vague and empty buzz words are the norm, this is extremely appreciated!

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