Paid Media for Ecommerce.
Built to Perform. Priced to Scale

Why Group 8A?

Paid Media isn't guesswork-it's performance engineering.

MICRO-TESTING AT EVERY LEVEL:
We relentlessly test keywords, ad copy, landing pages, and audiences-so you never waste budget on what doesn't work. Our systems identify winners fast and scale them, while cutting what underperforms before it drains your spend.

Full-funnel strategy:
From prospecting to retention-we design for the complete customer journey.

Performance-Based Pricing:
Our pricing aligns with your success. No % of ad spend that grows while your ROAS shrinks-we win when you win.

Strategic Partner, Not Just a Vendor:
We go beyond execution. You get channel-specific strategy, full-funnel insights, and a team that knows how to drive profitable scale.

Real-time performance insights that drive smarter spend
Ad testing insights to fuel creative optimization
Build smarter marketing calendars powered by real MOM and YOY insights

Hands on director level strategy and management

Always on optimizations focused on incremental revenue growth and efficiency

Real-time visibility into creative, performance and spend

We plug into your team seamlessly Weather as strategic partners or your fully embedded Paid Media department

Experts in UGC & 3rd-Party Content Amplification

Performance based pricing model

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months

Average client relationship of current paid media roster is 32.6 months

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% in Paid Media

Driven revenue growth by more than 200% in paid media sales over the last 12 months

The Incentive Model Matters. Ours Is Built for Growth.

Traditional agencies are rewarded for spend, not success. Their fees scale with your media budget—regardless of performance. That misalignment leads to inefficiency, over-investment in underperforming campaigns, and limited accountability. We designed a model that aligns with outcomes. At Group 8A, we don’t charge based on ad spend. Our performance-based pricing ensures our incentives stay tied to what matters: driving profitable growth through creative testing, smart allocation, and ongoing optimization. The result? More efficiency, more clarity, and a partner who’s invested in making every dollar work harder.

Performance Unlocked

G8A & BB recognized that while BB was attracting significant traffic to the website, this traffic was not being converted into purchases at a profitable enough rate. Through coordinated planning, we devised an integrated three-pronged strategy to increase website conversion rate.

To facilitate further brand growth, Baby Brezza eagerly anticipated expanding into direct-to-consumer sales through its website. BB engaged G8A to grow the traffic and sales of this new distribution channel while leveraging that success for the overall growth of retail partners as well.

As producers of affordable premium apparel for women and men, Liverpool Los Angeles (“LPLA”) grew its brand through multiple non-direct distribution channels both online and in brick and mortar stores. To further accelerate brand growth and footprint, LPLA in 2017 aimed to grow its direct-to-consumer business primarily through their website. LPLA engaged Group 8A to assist in website traffic and revenue growth.

  • Group 8A came in and took over our paid media efforts. We had to rebuild our tech stack from scratch due to shifting ecommerce platforms, which was challenging due to time constraints with our seasonal business. They were able to get us off the ground and helped us improve our paid media performance. They are a great team to work with and I certainly recommend them.

    Danny

    VP, Performance Marketing

    Danny
  • It has been a pleasure working with Group 8A. The entire team is excellent. We are lucky to be working with Kristen and Daniel, who go beyond their assignments and contribute extra to our various marketing initiatives. We recommend them highly. Five stars for sure.

    Stephen

    Head of Performance Marketing

    Stephen
  • We had the pleasure of working with G8A on paid search and social. From our initial call, the entire team was very friendly and genuinely interested in learning about our business. Through a series of testing, G8A was quickly able to identify revenue opportunities. I would highly recommend G8A if you need help increasing your ROA through digital marketing.

    Toni L

    President of Sales

    Toni L
  • I’ve worked with Group 8A with two separate companies and DTC projects. Their communication and professional standards are excellent. Easy to work and collaborate with and both projects exceeded our expectations.

    Bruce Solly

    Special Advisor

    Bruce Solly
  • I had an amazing experience working with Group8A. Their professional and experienced team delivered outstanding results, always responsive and attentive to details. Their ideas and data-driven approach made a significant impact on our business. I Highly recommend them for any business looking for a long-term, reliable partnership!

    David Kadosh

    COO

    David Kadosh
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