If you’re new to the world of e-commerce or digital content it can be an overwhelming landscape to navigate, especially if you’re transitioning from a brick and mortar store or print publication.

The methods for audience building and spreading brand awareness on the web are much different than in the old world. For someone without web marketing experience, it can feel impossible to succeed in this strange new medium.

The good news is most of the confusion and discomfort is solely rooted in confronting an unknown vocabulary. Digital marketing is full of strange words and acronyms like targeted analytics, triggered emails, SEO, SEM, long tail keywords, and backlinks, etc.

But have no fear!

While these words may seem bizarre, the concepts they represent couldn’t be more logical and easy to comprehend.

To help you get your feet wet in understanding the world of e-commerce and digital marketing, we’ve created this handy-dandy infographic to help you digest the basics of marketing your new website.

Leave us a comment if you any questions. We’d love to help you grow your business!