3 Things Every Business Owner Should Know about the Latest Facebook Updates

by Ari Simchi |

TEST To make the platform as helpful and user friendly as possible, Facebook is constantly updating their policies and algorithms. While many of the changes are small, some can have a big impact for businesses like us who advertise on behalf of our clients on Facebook. Here are 3 changes you can expect to see in the near...

The Unlikely Partnership Between Retail and E-Commerce

by Ari Simchi |

In a traditional business model, a business focuses on one role within the distribution chain and learns to do that part really, really well. But with technology being in everyone’s pockets and at everyone’s fingertips, even businesses who have typically only been in wholesale can engage with (and sell to) the end customers.

Sass as a Strategy: How Netflix's Twitter Became Just as Entertaining as Its Shows and Movies

by Yoni Ellman |

Ari Simchi, Strategy & Operations at Group 8A, was featured in Fortune in the article "Sass as a Strategy: How Netflix's Twitter Became Just as Entertaining as Its Shows and Movies" by Chris Morris

Client Case Study: Baby Brezza

by Ari Simchi |

We Just Launched Our Content Site on Shopify. Here’s Why!

by Corinne Madonna |

For years we’ve been recommending Shopify to our e-commerce clients because, simply, it ranked #1 among other e-commerce platforms.  Since using Shopify, we’ve seen a lot of success and client satisfaction which got us thinking, “Why are we still using WordPress?”.  We loved so many of the features Shopify was able to provide to our clients. It allows for...

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