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We Just Launched Our Content Site on Shopify. Here’s Why!

by Corinne Madonna |

For years we’ve been recommending Shopify to our e-commerce clients because, simply, it ranked #1 among other e-commerce platforms.  Since using Shopify, we’ve seen a lot of success and client satisfaction which got us thinking, “Why are we still using WordPress?”.  We loved so many of the features Shopify was able to provide to our clients. It allows for...

Why Micro Data Matters More (to us) Than Big Data

by Ari Simchi |

Imagine if we used a one-size-fits-all macro approach to buying groceries. For some, it would work out perfectly – restaurant owners could stock their kitchens with wholesale goods and bakeries could purchase eggs in the thousands. But what would a small family do if they were forced to buy large quantities of food, without being able to adjust or supplement...

Top 5 Most Interesting Sales Peaks For Different Industries

by Group 8A |

If you’re a stats nerd like me, you’re always looking for weird trends in seasonal sales. See, statistics aren’t just my job but my passion. I love numbers, charts, graphs (line, bar, histograms and pie. I don’t discriminate) and any other methodology that helps my company enrich our market presence. Oftentimes, when I’m on these statistical sojourns, I’ll...

E-commerce Brands Killing the Content Game

by Group 8A |

E-commerce is a brutally competitive sphere. There are thousands of companies competing for the same customers, not to mention the giants such as Amazon, Target, and Zappos who already have a chunk of the space fully covered. It can seem like an impossible task to make a name for yourself in the e-commerce world unless you have an...

These Companies’ Brilliant Marketing Campaigns Transform NYC Storage Into the New Hot Industry

by Group 8A |

There are some things that always make us smile: a laughing baby, good news at work, and a really well-executed marketing campaign. Just think about how many people tune into the Superbowl commercials just to see what they’re like. We can’t help it. Great advertising is like a great work of art; it’s meant to be appreciated. But...

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